These Brands Support LGBTQ Efforts All Year


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Pride Month may look a little different this year, but the sentiment remains the same: celebrating the LGBTQ+ community and supporting equality efforts. And while a lot of brands launch special collections and announce monthlong partnerships with LGBTQ+ charities and organizations, there are brands that support the community all year long.

For example? Fully-inclusive gender neutral clothing brand TomboyX, who has given more than $100,000 to various LGBTQ+ causes and organizations, as well as made it their company mission to create products that solve problems for the LGBTQIA+ community that is often hyper-sexualized and underrepresented. And Milk Makeup, who is a longtime partner of The Center, the downtown NYC safe space that provides vital programming and resources to the LGBTQ+ community. There’s also MeUndies, who hosts LGBTQ+ educational facilitators at their offices to help them be responsible allies and community members, work to support their LGBTQ+ team members, partner with local resource centers for the LGBTQ+ community, and support LGBTQ+ causes and non-profits without using a sales-based model. 

But that’s not all. To support more brands who give back to the LGBTQ+ community throughout the year, check out our list below!

TomboyX 6” Boy Short Boxer Briefs

Over the years, fully-inclusive apparel brand TomboyX has given more than $100,000 to various LGBTQ+ causes and organizations, as well as made it their company mission to create products that solve problems for the LGBTQ+ community that is often hyper-sexualized and underrepresented. As part of their new Pride collection, TomboyX has launched five new prints including the Represent Print, which is inclusive of all LGBTQIA+ flags in one design; the Genderqueer Pride Print, designed after the Genderqueer flag; and the Trans Pride collection, designed with the Trans community at the forefront. With the launch of the Rainbow Waves print, they’re also announcing a monthlong virtual festival called “You Belong Here,” which will include performances from Jay Som, SassyBlack, and Hurray for the Riff Raff. There are so many amazing pieces to choose from, but we love these gender neutral, eco-friendly and ethically made Boy Short Boxer Briefs for their comfort and simplicity, with the rainbow pride stripe running down either leg. Get ’em in sizes XS to 4X.

NYX Pride Edition Ultimate Shadow Palette

In announcing its Pride 2020 campaign, #ProudAlliesForAll, NYX Professional Makeup is expanding the campaign beyond June to act as a yearlong celebration of the LGBTQ+ community. The campaign, inclusive of Jeremy McClain, Hennessy Carolina, Kameron Lester and Erika LaPearl, aims to celebrate diversity within the LGBTQ+ community and stress the importance of allies for all. The brand has also partnered with the Los Angeles LGBT Center to create and validate all Pride messaging, and has donated more than $50K to global LGBTQ+ organizations including the L.A. LGBT Center. They’ve also launched a virtual Pride march via Instagram, and will be launching a digital education platform to serve as a resource for the LGBTQ+ community and its allies. Celebrate the rainbow with a limited edition version of their Ultimate Shadow Palette, now in special rainbow packaging for Pride and featuring their signature vivid tones in matte, satin and metallic finishes.

MeUndies Unisex Hooded Modal Robe

We’ve loved MeUndies for as long as we can remember for having fabulously comfy and inclusive ginch and loungewear, but there’s much more to them than that. In addition to creating a more thoughtful and inclusive brand, which includes hosting LGBTQ+ educational facilitators at their offices to help them be responsible allies and community members, they also work to support their LGBTQ+ team members, work with local resource centers for the LGBTQ+ community, and support LGBTQ+ causes and non-profits without using a sales-based model. Plus, their own organization, MeUndies Gives, contributes to organizations that are helping to lift systemic barriers to self-expression through open conversation and creativity. This year, they’ve partnered with the @ItGetsBetterProject beyond just monetary donations, encouraging their community to share how their individual Pride journeys have improved, and why they’re each #ProudtobeMe. As for what to buy from them, we highly recommend their Unisex Hooded Modal robe, which is three times softer than cotton and comes in a variety of super cute prints.

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